Wednesday, November 11, 2009

Vocabulary Lesson: Natch

Natch (pronounced Naaah-atch; rhymes with batch, latch, catch): An abbreviated, one-syllable version of “naturally.” Frequently used in Internet-based editorials to convey as sense of easygoing knowledge.

Examples of "natch" in action:

Today, he got to show that he has a newer model (2.0 version, natch)—the Wall Street Journal reports, "The Dow had been flirting with the 10000 level throughout the session, and finally reached the psychologically important mark around 1:22 p.m. The measure hasn't traded at that level since Oct. 7, 2008, and hasn't closed above 10000 since Oct. 3, 2008."

("Dow 10K Hat Guy Gets To Wear New Dow 10K Hat Today!" Gothamist)

...White House correspondent Helen Thomas, who explains with her infinite wisdom what America is doing wrong and reveals her favorite president (Kennedy, natch).
("Helen Thomas On Doing The Right Thing, Gay Marriage" Jezebel)
The driver, in an SUV (natch) was tailgating, weaving, speeding, and otherwise acting like a maniac (and in full violation of the Vatican’s recent edict on the "pastoral care" of fellow road users).

("Drive Like Hell" How We Drive)

Go forth and type like Young People!

Additional Resources:
Urban Dictionary definition
Wiktionary definition

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